Keyword Universe

Our deep‑dive keyword universe maps queries to buyer intent and produces a sitemap that turns awareness into sales. Keywords are tagged to specific interest areas to inform the content strategy and sitemap.

This gives your site the best possible coverage of target keywords, and specific briefing info for a copywriter so they know what primary and secondary keywords to include. With a competitor analysis, we highlight keyword gaps against up to four rivals, and score you against those competitors in terms of content, tech, branded traffic and backlinks, revealing how best to compete against them in search.